Hip Mommies benefit from our strong relationships with major Canadian publications, networks and digital influencers.
We are digital natives, unapologetic lovers of the internet, and well-versed in social media. What does this mean for our brands? Authentic digital marketing, user generated content and thoughtful, evergreen creative.
Catch us on tv? Hip Mommies brands are made for television and we get our products on the national networks.
Chic and practical baby gear on CTV Your Morning
Holiday must-haves from the fall baby time show on Breakfast Television Toronto
Baby week top products with Nurtured Products for Parenting CTV News Atlantic
Eco-friendly products for the expectant parent on CP24
À table. Des suggestions pour les repas en famille for Format Familial, Télé-Québec
Hip Mommies brands are print-worthy. Our clients get mention in major Canadian publications.
From Shawls to Strollers; Gift Guide Adorable Baby Shower Ideas for Expecting Parents for Hello Canada Magazine
Warning: Some of your baby products could be fakes for Today’s Parent Magazine
ELLE Editor Approved Baby Essentials for ELLE Magazine
Minimalism is within reach for families with children for the Toronto Star
Our brands are adored by bloggers, who help us tell the brand’s story and recommend our products to their audiences.
Tutti a Tavola a Hip Mommies review Josephine a Creative Life
Snacking and meal time made easy with ezpz Love and Sundays
Do ezpz mats really work? Maman Loup’s den
ezpz just got even better…is it possible? Momma Braga
Doddle & Co. launch with Hip Mommies Rose City Style Guide
2017 Holiday gift guide: babies Mommy Gearest
Starting Solids Favourite Products with Care
The Hip Mommies brands are Instafamous. We have a digital influencer program with dozens of influential moms on instagram.
Digital Influencers Are on the rise and social media feeds become more and more cluttered with advertisements. We carefully select influencers that share our look aesthetically, but that also align with our brand values. By partnering with real moms that are also social media mavens, we have more access to authentic, custom and creative content that speaks directly to our customer base. And with guaranteed coverage to our target market, the influencer program has been hugely successful in getting our brand exposure.
Check us out on instagram and see more on how we engage with real Canadian parents.
Facebook your social media network of choice? Hip Mommies loves a good Facebook Live.
Hip Mommies clients get exposure on Facebook too. And with the popularity of Facebook Live it is a great place to connect (and have conversation!) with Canadian moms.
Our brands have been featured on Facebook Live events for Healthy Moms Toronto, the GG Sisters, Danielle Binns Nutrition, and Mamas & Co. Want to feature Hip Mommies products on a Facebook live event, or collaborate on one? Reach out on Facebook!
Our brands are shoppable at carefully Selected Pop Ups and PR Events
Hip Mommies sets up shop at a couple of quality shopping events each year that align best with our brands. These carefully curated events showcase other products that we feel comfortable aligning ourself with, and that have with the right mix of shoppers and media attending.
Jennifer Myers Chua is a creative director, a mother, an entrepreneur. She is an expert on baby products, conscious consumerism, trying to parent as a minimalist and managing a business with your spouse and a toddler in tow.
Looking for creative content or an expert opinion? We like to collaborate with other mom-owned businesses and support small business and entrepreneur groups, especially those focused on women.
PODCAST: Niching Your Core Values and How It Helped My Business Grow on the Web Women Podcast
Is Your Business Idea Any Good? for the Investors Group
Been There, Done That Series: Rebranding Hip Mommies with Geek Unicorn.
Interview with a Mamapreneur: Meet Jennifer Myers Chua of Hip Mommies for We Need Date Night
Josephine’s Creative Career Moms: Jennifer Myers Chua of Hip Mommies for Josephine a Creative Life
10 Ways to Increase Your Creativity for Mamas & Co.
Failure Diaries: Jennifer Myers Chua for Fuckup Nights Toronto via Medium
When your Business Partner is also your Life Partner for Mamas & Co.
Why More Families are Opting for Wooden Toys (featuring MyFamilyBuilders) for Green Moms Collective
Proud supporters of women-owned businesses.
The majority of the brands we work with are women-owned and operated. Most of our products are invented by a mother. Supporting women-owned business is important to us, and collaborating with other entrepreneurs is a passion of ours. Want to learn more about our parent-centric brands?